Surprise beach area
|Auchan Sassari Shopping Centre|
To attract tourists and wish customers happy holidays, we prepared a surprise for visitors to Sassari’s most attractive free beach areas.
Early in the morning, a bay-watch team built a genuine Auchan-branded beach area.
The bathers were welcomed and invited to take advantage of the free deckchairs and umbrellas.
Flyers invited them to visit the Shopping Centre after their day at the beach.